"Morioka Shoten is a tiny bookstore of “a Single Room with a Single Book” in Tokyo. It sells only one book; more precisely, multiple copies of one title that changes weekly, with a small book-inspired art exhibition on the walls. Its challenging, minimalistic philosophy and well-curated shows attract numerous visitors from all over the world.
Takram, as branding director, proposed a slogan and a logo, with the address details within, to express its locational value and the importance of a physical venue in the era of digital reading. It’s a place where a blissed conversation between readers and authors emerges through slow reading – just like a Japanese traditional tea room."
Words via Takram